Partnerships

Connecting community

At the PNE, we’re all about delivering memorable experiences that bring people together. Through exciting events, live entertainment, and family-friendly experiences, we celebrate the spirit, culture, and diversity of Vancouver—all set in the heart of the vibrant, urban oasis of Hastings Park. Whether you’re here for tradition, thrills, food, or fun, the PNE is where our city connects and comes alive through play.

Partners are central to the PNE’s mission of bringing people together through culture, play, and live entertainment. We seek partnerships that are: 

  • Built on meaningful collaboration and shared values
  • Aligned with our commitment to excellence, enthusiasm, and evolution
  • Focused on creating memorable experiences that resonate with families, guests, and the broader Vancouver community

We believe the most successful partnerships are those that integrate authenticity into the guest journey, from arrival to encore, delivering measurable value for our partners while enriching the experience for our audiences.

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PNE Fair

 

BC’s ultimate 15-day end-of-summer playground.

For more than 116 years, the PNE Fair has been the can’t-miss tradition that brings together visitors from across the Lower Mainland and all over British Columbia. It’s where cultures connect, communities gather, and memories are made.

The PNE Fair offers unmatched opportunities to reach every age, every background, and every kind of fun-seeker, no barriers, just good times.

Where else can you dive into classic fair food, experience world-class entertainment, and hop between kid-approved adventures, urban agriculture showcases, and pop culture exhibits, all in one day? Add the thrills of Playland and the star-studded Summer Night Concerts, featuring marquee talent across genres, and you’ve got a celebration that truly has something for everyone.

In 2026, the PNE Fair enters an exciting new chapter as our Summer Night Concerts move into the Freedom Mobile Arch, the PNE’s brand new open-air amphitheatre. Set against Vancouver’s mountain backdrop and designed for unforgettable nights under the stars, the venue marks a bold step forward in our continued investment in live entertainment and the future of the guest experience.

Come for the tradition. Stay for the fun. Return for what’s next.

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Playland

Playland is where first roller coaster rides, cotton candy cravings, and sky-high screams become core memories. Open May through Labour Day, it’s the go-to destination for kids, teens, families, and anyone young at heart.

Beyond the thrills, Playland offers standout branding, promotion, and onsite activation opportunities that connect with guests of every age. From school outings and community celebrations to corporate events and group gatherings, spring and summer are packed with energy.

Rides. Games. Treats. Live entertainment. All the fun, all in one place.

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Fright Nights

Fright Nights transforms Playland into a scream-filled playground of fear and fun. It’s where heart-pounding thrills meet spine-tingling surprises, and where brave guests come ready to be scared (in the best way).

With a fan base anchored by highly engaged millennials and thrill-seekers, Fright Nights delivers standout presenting and onsite activation opportunities in a fully immersive environment.

Top rides in the dark. Twisted haunted houses. Live shows. Sinister characters lurking at every turn.

It’s the perfect balance of terror and entertainment, with just enough mischief in the air.

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PNE Prize Home

  • Now in its 88th year, the PNE Prize Home Lottery is BC’s original and most affordable prize home lottery
  • Don’t miss your chance to feature your signature products and services as part of the home or a standalone prize package. From the home to vehicles to travel, and home furnishings… we feature it all
  • The PNE Prize Home opportunity offers the largest brand recognition value for lifestyle products and services

 

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Year Round / Site-wide

Unlock site-wide partnerships that spark creative collaboration with our vendors, media partners, and brand innovators.

With year-round programming spanning live entertainment, music, sport, trade shows, festivals, and family attractions, partnering with the PNE places your brand at the forefront of Vancouver’s most dynamic cultural moments.

Long-term opportunities also exist through select venue naming rights, including the Pacific Coliseum and the Agrodome. As one of Vancouver’s most recognized live event venues, and home to the Vancouver Goldeneyes, the Pacific Coliseum offers a rare chance to align your brand with a landmark destination that resonates year-round.

Looking to build something lasting? Become a Foundational Partner and join us in shaping meaningful, long-term initiatives that strengthen community and create lasting impact.

Advocacy and Non-partisanship

Please note that in the best interest of the experience of our guests, we do not accept applications to exhibit, display or sample onsite from individuals or groups in the following categories:

  • Religious groups promoting any type of faith-based messaging (long term grandfathered partners in this category will be phased out over time)
  • Political groups
  • Special interest advocacy groups (any group that promotes a message that criticizes another individual or organization’s beliefs, policies or behaviors in any way)

Standard Partnerships

If you would like to discuss a partnership or experiential marketing opportunity, please call us or send us an email.

Melissa Moskal
Manager, Corporate Partnerships
604-506-9632
mmoskal@pne.ca

Holly Sherlock
Account Manager, Corporate Partnerships
Cell: 604-348-7803
hsherlock@pne.ca

Janell Yan
Assistant Manager, Corporate Partnerships
Cell: 604-754-5019
jyan@pne.ca